The Booming Business Behind Burning Man

Businesses like this bike shop are booming in Reno (population: 233,000), the closest big city to Burning Man. Whether it's providing bikes, renting out luxury motorhomes, leasing big trucks for hauling art projects or operating specialized airlines and bus fleets for the week-long event, Burning Man has turned into a major moneymaker for the local transportation industry in an area that's known for its high concentration of casinos.