Even after raising its offer by 10%, the multiple of cash flow Kraft is paying for Cadbury is still at the low end of the range of prices paid in recent food deals, WSJ's Dana Cimilluca reports.
Even after raising its offer by 10%, the multiple of cash flow Kraft is paying for Cadbury is still at the low end of the range of prices paid in recent food deals, WSJ's Dana Cimilluca reports.