VIX: Learning to Love the Pricing of Fear

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By Gillian Tett

Published: March 24 2011 16:57 | Last updated: March 24 2011 17:48

Adversity always brings opportunity. That has long been the adage of the financial world. Now that principle is playing out in a corner of Chicago in an intriguing manner.

As global investors reel from the latest string of disasters and upheavals, ranging from the tsunami in Japan to political strife in the Middle East, the Chicago Board Options Exchange is quietly reaping the benefits in relation to its proprietary product, the Vix.

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