Being a contrarian is lonely. People think you're crazy.
Consider the cases of gold and Apple.
"There is still a small minority of people out there that believes the world is coming to an end and that gold is the only place to be," a financial adviser told the Associated Press in November 2000. Gold prices went on to rise 522% over ten years and SPDR Gold Trust (GLD: 170.10, 2.70, 1.61%), launched in 2004, has grown to $65 Billion.