Lessons From a Decade of 'Conscious Capitalism'

What can 220 CEOs learn at a “Conscious Capitalism” conference? Perhaps valuable insights into the purpose and value of their businesses. Perhaps also, ways to communicate those attributes and, in the process, better defend themselves and their firms from anti-business attacks. CEOs must learn that focusing only on the self-interest benefits they provide too often fails to gain them legitimacy and doesn’t win over the hearts of their customers and employees. CEOs need to become more aware, more conscious, of the moral and economic virtues that capitalism advances spontaneously.