Goldman Sachs Makes a Pitch to Masses

Goldman Sachs Makes a Pitch to Masses
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Goldman Sachs, long the banker to the rich and powerful, has a message for ordinary folks â?? debt happens.

On Thursday, Goldman will introduce its first advertising campaign ever aimed at getting individuals â?? even those who may barely qualify for credit above the subprime range â?? out of their higher-cost credit card debt by replacing it with a fixed-rate, lower-cost personal loan.

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