Every organization is formed around a mission. As the founder of Simply, a premium confections brand focused on real ingredients, my mission is to make life and snacks and stuff simpler. Amazon’s mission is to provide a platform that lets me grow Simply on an international scale. The Federal Trade Commission's mission is to protect my ability to serve consumers well through competitive and fair business practices. In order to reach our respective goals, it’s critical that all three of us work together to carry out our common interests and support each other along the way.
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