Acting under the authority of the 2022 Digital Markets Act (DMA), the European Union (EU) launched a lawsuit against Apple over the internal workings of Apple’s App Store, which it claims does not allow app developers enough freedom to steer customers toward offers outside of the App Store. Announced in the name of “competition”, this lawsuit — with a potential penalty of up to 10 percent of Apple’s global revenue — directly undermines basic free market principles. In an effort to “combat Big Tech”, amid populist demand to tackle alleged monopolies and make social media safer, the DMA lawsuit directly infringes on Apple’s right to manage its own intellectual property (IP) as it sees fit and marks an unwarranted interference in private business operations.
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